A 360 degree view of your marketing health.
A marketing audit is a thorough, independent review of everything your business is doing in marketing right now. We look at your strategy, your channels, your messaging, your team capability, your spend and your results. We compare what you are doing against what the market demands and what your business actually needs to grow.
The output is not a long report full of observations. It is a clear, prioritised action plan that tells you what to fix first, what to stop doing and where the biggest opportunities lie.
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Every corner of your marketing function.
Strategy and goals
Is your marketing aligned to your business goals? Do you have a clear strategy or are you running on activity alone?
Brand and messaging
Is your positioning clear and compelling? Does your messaging cut through and resonate with your ideal customers?
Channels and spend
Are you investing in the right channels? Is your budget allocated where it will have the biggest impact on growth?
Team and capability
Do you have the right skills in the right places? Are your team and suppliers delivering what your business needs?
Customer and market
Do you truly understand your customers? How do you compare to competitors and what does the market opportunity look like?
Data and measurement
Are you measuring the right things? Can you tell what is driving results and what is just creating noise?
Clear answers. Immediate direction.
Discovery sessions
We spend time with you and your team understanding the business, the goals and the current state of marketing. No assumptions, no templates applied blindly.
Deep review
We analyse your marketing data, review your channels and content, benchmark against competitors and map the full customer journey from awareness to purchase.
Findings presentation
We present our findings directly to you and your leadership team. Honest, clear and without jargon. You will understand exactly where you stand.
Prioritised action plan
You receive a written action plan with clear priorities, quick wins and longer term recommendations. A practical document you can act on from day one.
Ready to get clarity on your marketing?
Start with an audit and find out exactly where the opportunities are.
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